When it comes to the Internet, it is a space with limitless possibilities. There are a lot of sites like reviews online casinos without UK license that attract a lot of traffic, and they are looking for ways to monetize it. This is when partner programs of online casinos come in handy. The reason why people want to cooperate with online gambling platforms is evident — it is profitable.
Casino Affiliate Programs: Definition
Affiliate programs are one of the most versatile ways to monetize traffic because almost every user is looking for a way to make money on the Internet. A wide target audience and high interests allow you to monetize any traffic from advertising on:
- a thematic site,
- an entertainment blog,
- a YouTube channel,
- online cinemas,
- email newsletters, etc.
If you have traffic, but you don’t know how to monetize it profitably, try casino affiliate programs. The chances to earn here are high. It’s no wonder so many bloggers and platforms have already cooperated with British online gambling platforms.
There are two formats for working with gambling — through CPA networks (aggregators with hundreds of offers from different advertisers) and directly with an online casino.
The main benefits of such cooperation include:
- A wide range of offers. There are hundreds of casino affiliate programs you can find in a single interface. There is no need to sign up for every affiliate program and communicate with a new manager.
- The support manager who can recommend a casino that works best right now in a particular GEO. They have statistics on all offers, and you can compare their profitability in a separate period.
- Basic conditions. If you buy traffic, then the frequency of payments and the rate for the deposit are crucial, which will influence your turnover. For beginners, aggregators can provide more loyal conditions.
However, the affiliate network charges its percentage of the partners’ earnings and from the volume. Thus, it’s more profitable to work with an advertiser directly.
Direct Casino Affiliate Program
Here are the main advantages:
- Individual terms. If you have good traffic, then you will easily get the maximum bid from the advertiser that no CPA network will provide. This applies to the frequency of payments and the hold — everything can be discussed.
- Payment guarantee. Casino affiliate programs have been operating for years, and some have been on the market for more than 10 years, which means the chance that they will close and not pay the rest is minimal.
- Support. Your manager knows all the intricacies of the product, has statistics on landing pages and promotional materials.
But if you work with purchased traffic and have a low turnover, it will be easier for you to start in a CPA network. Consider the pros and cons of these two options and decide.